France based cosmetic company, Yves Rocher, has opened its new Lab store at The Hub to target the fast-growing Kenyan middle class population.
The store counts 3 beauty advisors and more than 800 product references to ensure a global beauty offer respecting women and nature.
Yves Rocher, which is known for its premium botanical beauty products and expertise in Face Care, will become the new inescapable place for women committed to plants and beauty.
As a botanist, harvester, manufacturer and retailer, Yves Rocher controls the entire life cycle of its products, from the plant to the skin, of its 30 million clients in over 100 countries. This allows the brand to guarantee quality, ensure traceability and deliver an affordable product. In Kenya, each product category is available and the brand distributes more than 800 references starting with a price point of Sh500.
Yves Rocher started its journey in Kenya in 2016 and has since opened two stores: at Village Market and Westgate Mall. The brand has also recently opened their first kiosk at Junction Mall.